What is Rapid Growth?
Rapid Growth℠ is exactly what it sounds like: Rapid—predictable, profitable, sustainable, organic, meaningful and incremental—brand Growth.
Efficient
📈
Effective
📊
Profitable
💰
Sustainable
👩💻
Efficient 📈 Effective 📊 Profitable 💰 Sustainable 👩💻
Marketing Solutions
A trio of highly effective partnership structures
Growth Projects
A comprehensive Growth Toolkit to plug-and-play, with proprietary insights, audience targeting, creative messaging, and evergreen guidance.
Growth Sprints
A comprehensive Growth Toolkit operationalized for immediate results through hands-on, project-based implementation sprints.
Growth Mentorship
A comprehensive Growth Toolkit with weekly advisory support for continued success & commercial accountability across real-time needs.
A partnership in problem-solving
Simplifying your customer journey by blending the art of empathetic storytelling & the science of performance marketing.
I’ve spent years honing these principles into a streamlined methodology—so that I could offer them to you without an agency price tag.
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90-minutes of strategic planning rooted in a simple framework: Where you are, where you want to be, and how you get there (in three steps).
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A comprehensive Growth Toolkit for you to plug-and-play, including a 3-step action plan, audience targeting, messaging and evergreen guidance.
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Your Toolkit is stand-alone. Take it and run with it—what it’s designed for—or add on implementation support.
Results Without a Retainer
1:Many
Fragmented
Templated
Retainer-based
Bureaucracy-led
Commoditized pricing
Their Approach
My Approach
The Methodology
There are the four key principles to creating and sustaining Rapid Growth. They are:
PERCEPTION
Perception that builds (vs broadcasts) trust.
Your brand evokes purpose beyond profits and authentically reflects consumer beliefs, values and identities.
POSITIONING
Positioning is personal (vs promotional).
Brand positioning is personally meaningful and multi-dimensional—beyond price, quality and utility.
PERFORMANCE
Performance fills (vs recycles) your funnel.
99% of marketing has nothing to do with promoting your product. Effective performance is relational, not transactional (this is why creator marketing and UGC are so effective).
PROFIT MARGINS
Profit Margins are expansive (vs expensive).
Consumers trust the brand and find it personally meaningful, enabling growth beyond a one-time purchase—and across audiences, identities and platforms.
The Process:
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We Meet
Strategic Planning
90-minutes of goal-setting and strategic planning rooted in this simple framework: Where you are, where you want to be, and how you get there (in three steps).
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I Deliver
Your Toolkit
A comprehensive, plug-and-play Growth Toolkit alongside analysis, audience framework, messaging and evergreen guidance.
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You Decide
Next Steps
This Toolkit is stand-alone. Take it and run with it—that’s what it’s designed for—or add hands-on or high-level implementation support.
“Hallie’s ability to get inside the mind of a customer is one of several marketing superpowers that make her such a force. Her creativity flat-out moves the needle for brands.”
Steven Geick, Agency SVP
The Framework
Every client starts with a Rapid Growth Project.
A three-part process that delivers a comprehensive, stand-alone & custom Growth Toolkit; with key insights, messaging and guidance to maximize top- and bottom-line revenue.
This approach helps you activate long-term potential and accelerate immediate revenue growth.
CASE STUDY OFFER
$595 $999
Growth Project
A partnership in problem-solving.
Proprietary analysis framework
Comprehensive Growth Toolkit
Audience targeting framework
Plug-&-play messaging
Evergreen support & guidance
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Rapid Growth methodology includes a proprietary analysis that systematically improves your perception, positioning, performance, and profit margins.
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Customied to your unique needs, nuances and budget. This toolkit outlines your first-order, second-order and third-order growth objectives, with plug-and-play solutions.
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Evergreen guidance to decide how far you want to go into the weeks, with the goal of maximizing top- and bottom-line revenue.
Use Cases:
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Brand & Product Launches
Popsmith launched from $0 to $1.2M+ in 90 days.
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A/B Testing
FEED Projects added $12M+ in annual recurring revenue.
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![influencer marketing campaign social good]()
Influencer Marketing
popchips added 20,000 new followers in 30 days (+200%).
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Customer Acquisition
Beauty Dust scaled +73% new-new customer acquisition on Amazon.
The Mission
I developed this methodology for three reasons:
To embody change, action and transparency in an industry that commoditizes marketing intelligence.
To democratize access to strategic and needs-based integrated marketing support.
To empower women to achieve economic success without sacrificing autonomy, sanity or margins.
I’ve spent years honing these principles into a streamlined methodology—so I could offer them to you without an agency price tag.
Why Rapid Growth?
The essence of Rapid Growth is one of empowerment.
Why? Because like you, I've been frustrated by agencies, marketing and marketers.
You'll need 6-8 weeks and (at least) $20,000 with this level of discovery and strategic planning from an agency. I know this from 20+ years in the trenches.
Why Trust Me?
Putting the Tea in Team
I’ve always felt called to democratize digital marketing; To ensure clients were hitting their Big Picture growth goals; to solve the problems that were in front of me (even the ones considered "out of scope.")
After 20+ years in the agency/brand trenches—I grew deeply frustrated by the commoditization of growth marketing.
That dilemma led me to create a model rooted in needs-specific marketing support.
$50M+
attributed revenue growth
+146%
avg. client ROI
150+
brand partnerships
20+
years in the trenches
Frequently Asked Questions
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Hallie Wilson offers integrated growth marketing support (brand, performance, retention, content & creator marketing) through a trio of highly effective partnership structures:
Rapid Growth Projects
Rapid Growth Sprints
Rapid Growth Mentorship.
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A Rapid Growth Project is a one-week strategic partnership that produces a plug-and-play growth marketing toolkit custom to your goals, needs and nuances.
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Your Rapid Growth Project is $595, a one-time investment that is credited toward optional implementation services that will be included in your Toolkit.
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Plan to spend about 10 minutes answering a few onboarding questions that I'll e-mail you once you book your project. From there, no. You bring the context and the chaos; I bring the data lens, creative clarity, and two decades of expertise.
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Yes! Both high-level and hands-on.
Hands-on: We operationalize your Growth Toolkit through intensive-style project sprints.
High-level: I provide marketing mentorship to aid your continued growth & success.
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You can e-mail me: hello(at)halliewilson(dot)com