Hello,
Iโm Hallie Wilson: I help climate-conscious female founders achieve rapid, sustainable brand growth.
I'm a global marketing executive, ex-corporate strategist, and creative growth specialist with 20+ years of hybrid agency, consulting, and start-up experience.
Before launching my own business, I was leading full-funnel P&L strategies, cross-functional agency teams, and 7-figure product launches for brands including GLCO, VISA, Rinna Beauty, Beauty Dust, popchips, Popsmith, Courvoisier, Knob Creek, Norton and more.
After two decades in the agency/marketing trenches, I quit corporate to create a better solution.
Iโve Helped:
Double social followers in 30 days through empathyโcentric influencer marketing campaigns.
Deliver $2M+ in MRR in 48 hours
with thoughtful brand re-positioning.
Launch CPG brands from $0 to seven figures in 90 days through strategic marketing flywheels.
6x email revenue through segmentation analysis & emotional intelligence.
I'm building a new kind of agency for women-centric teams who, well, sort of hate agenciesโฆ
โฆor at the very least, who don't want to tether their growth (and margins) to one.
Because if youโre like most of the women I work with, youโve struggled to find consistent, strategic support that sees your brand as a whole.
I know every brand, person, and project is unique, which is why I wonโt try to box you into a services contract or retainer.
My Vision
My vision is to empower womenโs economic growth by democratizing access to digital marketing, helping you build a brand that scales on purpose based on your mission, merit, impact and innovation.
All without sacrificing your margins, sanity, or autonomy.
Because I envisionโฆ
An empowering world where community is cultivated, not commoditized.
Where creativity carries more weight than corporate bureaucracy.
Where a brand's merit dictates success, more than their monthly ad spend.
Where empathy-centric marketing is the gold standard, and ethical e-commerce is disrupting patriarchal ideation and industries.
Why I Do This
I created this approach after 20+ years of corporate & consumer marketingโwith the simple goal of embodying change, action, and transparency in an industry that rarely delivers on all three, especially to the women leading it.
Iโve seen how often women are underserved, overcharged, overlooked, or written off altogether.
And I believe women are the truest economic growth engine of our time.
Women control or influence 80% of global discretionary spending worldwide.
Start-ups with at least one female founder outperform all-male teams by +63% ROI.
And yet, women-led teams receive less than 3% of all venture capital funding.
My mission is simple:
To make you money.
And to empower you to achieve true digital autonomy at scale, regardless of your current stage of growth.
I do this by helping you take the guesswork out of growth; improving your positioning, perception, performance, and profit margins.
